Digital Lab Email Specialist

Company Description

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.

Job Description

We’re seeking a Digital LabEmail Specialist to join our Consumer CRM Digital Lab team. In this role, you’ll be responsible for building and authoring email content for Consumer marketing teams, supporting brands across Immunology, Neuroscience, Oncology, Aesthetics, and Eye Care.

Responsibilities include:

• Create and modify email content in the Knak platform by leveraging existing emails, assembling emails using modular components, or incorporating assets provided by external agencies
• Share best practices with key partners: project managers, marketers, and creative agencies
• Partner with the appropriate creative agency when any design files need updating
• Route emails that have been created through the Material Review Process to gain approval before handoff to the Marketing Automation team.  This includes serving as Project originator for review process and functional testing in a highly regulated environment
• Proof and QC all email projects thoroughly and with meticulous attention to detail
• Maintain email inventory (templates, modules, and assets such as images and iconography)
• Identify and recommend enhancements to tools, templates, and content creation processes to inform the email capability roadmap
• Leverage dynamic capability in knak and collaboration with Marketing Automation to personalize messaging and differentiate content for audience segments
• Escalate email content tool platform issues to the Email Product Owner
• Troubleshoot and provide advisory assistance on email projects as directed. This could include assisting an external agency or a team-member.
• Augment email creative elements and media using design tools such as Photoshop, Figma, SnagIt etc.

Key AbbVie Leadership Competencies:

• Positive “all for one” approach to team deliverables and priorities.
• Executes with minimal guidance, takes initiative
• Builds strong relationships to enable higher performance.
• Learns, fast, grasps the “essence” and can change course quickly where indicated.
• Raises the bar and is never satisfied with the status quo, always seeks to innovate
• Creates a learning environment and is open to suggestions.
• Embraces the ideas of others, nurtures innovation and manages innovation to reality.

Qualifications

• Bachelor’s Degree in Graphic Design, Business or Marketing.
• 3–5 years of hands-on experience in email marketing, including content creation, testing, and deployment (experience with Knak, Figma, Photoshop preferred).
• Knowledge of email development fundamentals including HTML/CSS and email rendering tools such as Email on Acid
• Strategic mindset with attention to detail and a strong ability to exceed stakeholder expectations.
• Ability to manage multiple projects simultaneously in a fast-paced, dynamic environment.
• Excellent written, verbal, and interpersonal communication skills
• Experience in Pharma, or heavily regulated industry, preferred but not required.

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​​​

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.​​

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​​

• This job is eligible to participate in our short-term incentive programs. ​​​

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law. 

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. 

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html