About the Role

Founded in Vancouver, Canada in 2003, Plenty of Fish is one of the early pioneers in the online dating industry, with one of the largest and most diverse communities of singles. We're one of the top revenue-driving brands in the Match Group (comprised of Tinder, OkCupid, Hinge and Match.com).

We love what we do, and have the ability to profoundly impact millions of people's lives every single day! Named one of BC’s Top Employers, Plenty of Fish is a great place to build friendships, grow your career and collaborate with top talent.

We work hybrid at Plenty of Fish - IRL in our downtown Vancouver office on Tuesday, Wednesday, and Thursday and work remotely the remainder of the week! (Please note that there may be some roles that require more than 3 days.)

As a Lead Product Designer focused on engagement and monetization, you’ll shape how members interact with POF and discover value in our experiences. You’ll work closely with product, engineering, data, and design leadership to craft user-centric solutions that drive retention, increase subscriptions, and deepen member connection.

This is a hands-on role for a systems thinker, strong visual communicator, and impact-driven designer. You’ll report to the Product Design Team Lead (based in Vancouver) and collaborate and grow alongside a supportive, experienced design team that spans brands in our portfolio.

What You'll Do:

Design elegant, accessible, and scalable product experiences that support engagement and revenue growth across mobile and web
Collaborate with PMs, engineers, and analysts to define problems, explore solutions, and ship thoughtful designs
Own projects end to end—from early discovery and flows to prototypes and high-fidelity visuals
Leverage user research and data to inform decisions and iterate with purpose
Contribute to and evolve our design system for consistency and efficiency
Participate in design reviews and critiques to elevate craft and clarity

We Could Be a Match if You Have:

6+ years of experience designing consumer-facing products—ideally in social, dating, or subscription-based apps
A strong portfolio showcasing intuitive, impactful product design from concept to execution
Solid grasp of UX principles, interaction design, and mobile-first best practices
Proficiency in Figma (and other modern design tools)
A data-informed mindset—comfortable using metrics, experiments, and research to guide design
Excellent communication skills—you advocate for users and align teams around smart solutions
Adaptability and focus—you thrive in agile environments with shifting priorities

Salary

$135,000 - $150,000 a year

The compensation range listed above is representative of the base salary offered.

Factors such as scope and responsibilities of the position, candidate's work experience, education/training, job-related skills, internal peer equity, as well as market and business considerations may influence base pay offered. This salary range is reflective of a position based in Vancouver, Canada. This salary will be subject to a geographic adjustment (according to a specific city and state), if an authorization is granted to work outside of the location listed in this posting.

Why Plenty of Fish?

We're recognized as one of BC's Top Employers 2025!
Generous vacation, flex days, professional development days
RRSP matching, and employee stock purchase plan
Professional development budget and unlimited access to Udemy from day one
Match Group mentorship program
Parental leave top up and fertility preservation benefits
Extended health & dental benefits from day one
Corporate ClassPass membership and other wellness benefits