Company Description
Take your career to new heights at Structube!
STRUCTUBE is the perfect workplace for fans of modern and contemporary interior design, furniture and accessories. We foster an inspiring work environment where collaboration and camaraderie prevail, whether working in our stores or at our Head Office.
What’s in it for you?
- A competitive salary;
- A group insurance program paid 100% by STRUCTUBE (Vision & Dental);
- A telemedicine and stress management program available from day one;
- Discounts at various merchants (gym, phone plans, etc.);
- A 25% discount on STRUCTUBE’s regular priced items;
- Opportunity for growth and career advancement;
- An employee recognition program;
- And much more!
Job Description
The Social Media Content Creator works on the Marketing Manager’s team and is responsible for participating in the development of Structube’s social media strategy, ensuring a coherent brand experience across all social channels in support of the overall marketing strategy and company objectives.
The Social Media Content Creator works on the Marketing Manager’s team and is responsible for participating in the development of Structube’s social media strategy, ensuring a coherent brand experience across all social channels in support of the overall marketing strategy and company objectives.
RESPONSIBILITIES
Content Creation & Ideation
- Content creation for all social media platforms, included but not limited to Instagram, Facebook, Tiktok, YouTube, Pinterest, Linked In;
- Research and pitch content ideas while maintaining Structube’s tone of voice;
- Participate in photo and videos shoots related to recommended ideas and concepts (writing scripts, moodboards, storyboards, spokesperson in the video);
- Act as brand representative in Strucube’s video content;
- Collate up-to-date information on current social media trends and competitors.
Planning & Coordination
- Implement new growth strategies to expand social media and partnership initiatives;
- Build and maintain content calendar for all social media platforms;
- Coordinate all marketing partnerships ensuring follow-up on all active collaborations to ensure that all partnership conditions are being fulfilled;
- Plan all contests and events, ensuring legal compliance and prize fulfillment;
- Work closely with all members of the marketing and creative team;
- Liaise with the customer service team to address and respond to daily customer inquiries on all social media platforms.
Analysis & Recommendations
- Establish per platform objectives, KPIs, as well as growth and retention strategies that align with industry best practices;
- Analyze social media data & analytics to optimize performance and make recommendations for further development and innovation;
- Manage report creation for all social media analytics to measure KPI performance.
Qualifications
Who is the perfect Social Media Content Creator?
- 1-3 years of experience;
- Bachelor’s Degree in Marketing, PR, Communications, Business-related qualifications or equivalent experience;
- Bilingual: must be fluent in English and French, both spoken and written;
- Must be comfortable speaking both English and French on camera as Structube’s brand representative (video and photo);
- Strong understanding of social media platforms including: Instagram, Facebook, Pinterest, TikTok, YouTube, LinkedIn, Snapchat, and X (Twitter);
- Creative with strong copywriting skills and knowledge of social media trends;
- Attention to detail and ability to multitask while working with tight deadlines;
- Self-driven and resourceful with the ability to use one’s own initiative and problem-solving capabilities;
- Strong organization, communication, and presentation skills;
- Ability to collaborate within a team.
Bonus :
- Intermediate competencies with photo, video and content creation;
- Experience or interest in AI assisted social media content creation;
- Experience with influencer marketing;
- Experience with business partnerships;
- Strong existing network within the PR / media landscape;
- Interest in interior design.
Additional Information
At STRUCTUBE, we believe in equal access to employment and the richness of the diversity of our employees!
About us:
Structube wants to offer its clients a wide range of modern edge home furniture at its best affordable prices! We help our customers rediscover their home, one room at a time. With over 80 stores nationwide and over 700 employees and counting, Structube's small family business has become a thriving retailer brand looking to transform its future retail markets. Join Structube and come experience working with our ambitious, dynamic and motivating team!
Dream a space for them. Dream a career for you!